9 Real Estate Broker Software for Brokers and Agents [2025]

If you’re constantly bogged down by the daily grind of client meetings, property visits, paperwork and never-ending follow-ups — trust us, you aren’t alone. We’ve all been there and wondered what tool or technology can help us streamline our daily tasks and solve our productivity woes. If you find yourself in the same boat, then keep reading because we’re breaking down all the popular real estate broker software tools that you can leverage to transform your business.  

What is a real estate broker software?

Real estate broker software is specifically designed to assist brokers and agents in managing their listings, client interactions, transactions and real estate marketing efforts. It integrates various aspects of the real estate business process to increase efficiency, improve client service and enhance decision-making through extensive data analytics and reporting.

What to look for in a real estate broker software

When evaluating real estate broker software for your business, focusing on features that bring the most value is crucial. Here are the five essential features a capable software needs to possess:

Comprehensive CRM capabilities

The heart of any real estate business is its relationships with clients. A software with powerful CRM functionality can help manage and nurture these relationships by tracking interactions, scheduling follow-ups and automating communication, thereby ensuring no lead is overlooked.

Integration capabilities

The ability to integrate with the tools and systems you already use (like MLS listings, email, social media platforms and financial software) is important as seamless integration streamlines your workflow, reduces manual data entry and ensures you get your work done faster.

Mobile accessibility

A job in the real estate industry by default means that you need to be on the move most days of the week.

A software that comes bundled with a mobile version will allow you to access vital information, respond to clients and manage properties anytime, anywhere, keeping you agile and responsive.

Transaction management and document storage

Managing the details of every single real estate transaction is hectic. Therefore, a software that simplifies this process with features such as electronic document management, e-signature and transaction tracking will save time and reduce errors.

Marketing tools

Effective real estate marketing tools or services are as critical in real estate as it is in other industries. Software that will help you get complete marketing automation – handle email campaigns, social media integration and property listing management can help you reach a broader audience, better real estate lead generation and ultimately close more deals.

Choosing a software that excels in these areas can significantly enhance your operational efficiency, improve client satisfaction and drive your business’s growth. 

Now that we’ve covered what to look for in real estate broker software, let’s check out the applications that should be on your radar.

5 real estate broker software you should watch out for in 2025

The real estate industry continues to evolve with technology playing a pivotal role in transforming how brokers manage their real estate companies and serve their clients. Here are five real estate broker software solutions you should consider (before zeroing in on one) as each of them offers unique features to cater to your diverse needs.

1. Telecrm

Telecrm (India’s best CRM for real estate) redefines efficiency for real estate businesses, offering a powerful CRM solution for the dynamic needs of brokers across India.

It simplifies complex business processes, from real estate lead management to client communication, ensuring your team stays productive and connected. With its comprehensive features like auto-dialing, WhatsApp CRM, field executive tracking and real-time analytics, Telecrm is designed to boost your operational efficiency and help you maintain stronger client relationships.

Important features

• Auto-dialer and call recording: Maximises call efficiency with features like auto-dialer and click-to-call from the web to eliminate manual dialling errors and enable comprehensive call recording and tracking

• Auto-lead capture: Simplifies lead acquisition by automatically capturing leads from more than 15 real estate portals like Housing.com and Magicbricks directly into Telecrm, ensuring quick engagement and follow-up

• Field executive tracking: Offers real-time tracking of field agents, providing insights into their locations and activities, ensuring improved job management and live updates

• Follow-up reminders: Automated reminders keep you on schedule with follow-ups, ensuring no lead is neglected and every opportunity is pursued on time

• Lead management: Provides a centralised platform for meticulous lead organisation, tracking and nurturing, allowing efficient progression through the real estate sales funnel

• Real-time insights: Delivers actionable analytics and detailed reporting, offering a comprehensive view of business performance to inform strategic decisions and foster growth

• Document storage: Securely store and easily access important documents such as registration certificates, purchase invoices and more, ensuring all necessary information is at your fingertips

• WhatsApp marketing: Engage and nurture leads with personalised bulk WhatsApp messages depending on where they are in the customer journey (sales funnel), enhancing communication and conversion opportunities

Mobile accessibility

Telecrm’s mobile app puts your office in your pocket, ensuring you stay connected, informed and responsive no matter your location. With this feature, you can access important data, link real estate agents to leads, manage follow-ups and review performance reports — all from your mobile device.

Pricing

Experience the full suite of Telecrm’s capabilities with the assurance of transparent and cost-effective pricing. Select the option that best fits your team’s needs from a straightforward pricing model that includes the essential CRM features, with added WhatsApp chat synchronisation or a custom plan for larger teams.

Core CRM

1. Quarterly: ₹849 per user per month

2. Yearly: ₹599 per user per month

Core CRM + WhatsApp chat sync

1. Quarterly: ₹1049 per user per month

2. Yearly: ₹749 per user per month

Custom plan: Best suited for businesses having 50 or more team members.

2. Brokermint

Brokermint is a comprehensive back-office real estate software tailored for real estate brokerages, streamlining operations from transaction management to accounting. It offers a cloud-based platform designed to automate and simplify the administrative tasks of real estate brokerages. 

Important features

• Transaction management: Brokermint provides a centralised hub for managing all aspects of real estate transactions. Features include customisable checklists, automated reminders, e-signature capabilities and compliance tracking, ensuring that deals progress smoothly from initiation to closure.
• Commission automation: The platform allows for the creation of unlimited commission plans, accommodating various structures like splits, sliding scales and caps. Real-time calculations and clear breakdowns facilitate accurate and timely payouts.
• Accounting integration: Brokermint’s accounting tools offer functionalities such as agent billing, next-day ACH payments and synchronisation with QuickBooks, providing a seamless financial management experience.
• Agent management: Onboarding new agents is streamlined with digital forms and automated workflows. The system also supports performance tracking and goal setting, aiding in agent development and retention.
• Reporting and analytics: Users can access real-time data through built-in reports and customisable dashboards, enabling informed decision-making and strategic planning.
• Mobile accessibility: With its mobile app, Brokermint ensures that users can manage transactions, communicate with clients and access critical information on the go.

Pricing

Brokermint offers two main pricing plans designed to accommodate the varying needs of real estate brokerages — ’Standard’ and ‘Professional’. However, the pricing details are not publicly listed on their website. For the most accurate and up-to-date information, it’s advisable to contact Brokermint directly or schedule a demo through their official pricing page.

3. Propertybase

Propertybase is an efficient CRM solution for real estate brokers, designed to streamline and elevate the complex operations inherent to the real estate sector. Offering two distinct product variations, Propertybase ensures that every real estate professional can find their perfect CRM match, whether aiming to transform leads into lifelong customers, grow and nurture their database, or simplify listing management.

Important features

• Turn more leads into lifelong customers: Propertybase excels in transforming the burdensome task of lead management into a streamlined, efficient process. By centralising lead capture, the software makes it effortlessly simple to route leads to the appropriate agents, track activity seamlessly and execute hyper-targeted nurture campaigns that keep no lead left behind.

• Simplify listing management: Integration with every major MLS and user-friendly tools allows your team to effortlessly create, edit and syndicate listings across popular portals and social media platforms. This feature not only boosts visibility but significantly enhances the marketability of listings.

• Automatic follow-up: Propertybase understands the importance of first impressions and ongoing engagement. With its automation tools, sending out beautiful, branded emails becomes a task that the software manages, significantly reducing your workload and ensuring that new leads are reached promptly and efficiently.

• Access valuable insights and analytics: The software offers a consolidated dashboard that provides a clear, comprehensive view of various metrics — from campaign benchmarking and website analytics to detailed reports on transactions and commissions — enabling you to pinpoint what drives the highest ROI for your business.

• Clear, customisable view of your business: Both Propertybase GO and the Salesforce Edition are engineered to provide a centralised view of your contacts, integrating all lead sources into a single, navigable location. This amalgamation, coupled with targeted automation and organisational tools, streamlines your processes, allowing you to focus on building stronger, more productive connections from day one.

Pricing

Propertybase doesn’t show pricing on their official website, they provide a customised pricing structure depending on the requirements of their customers.

Note: Please note that the pricing model mentioned below has been taken from a 3rd party source, just to give you an idea about their pricing structure.

Propertybase offers two different plans:

1. Go: This plan starts at $399. This monthly pricing is for up to five users within a 12-month contract.
2. Salesforce edition: The price for this plan begins at $799. The monthly charge is for up to 10 users with a 12-month contract.

Additionally, you get access to a full load of features offered by Propertybase in their salesforce edition like customised dashboards and automated workflows along with language and currency customisation

4. Zoho

Zoho CRM is a versatile platform that caters to real estate professionals by offering robust lead management, automation and customisation capabilities. It provides a comprehensive solution for real estate agencies aiming to streamline their sales processes and enhance client relationships. 

Important features

• Lead and contact management: Capture leads from various sources such as websites, social media and offline campaigns. Utilise lead scoring to prioritise prospects and ensure timely follow-ups.
• Sales pipeline and deal tracking: Visualise and manage deals through customisable pipelines, enabling agents to monitor progress and forecast sales effectively.
• Automation and workflows: Automate routine tasks like lead assignments, email follow-ups and task reminders, allowing agents to focus on closing deals.
• Customisation: Tailor modules, fields and layouts to match specific business processes. Create custom modules like ‘Properties’ to manage listings efficiently.
• Integration capabilities: Seamlessly integrate with third-party applications, including Google Workspace, QuickBooks and social media platforms, to centralise operations.
• Mobile accessibility: Access CRM functionalities on the go with the Zoho CRM mobile app, ensuring agents can manage tasks and communicate with clients anytime, anywhere.

Pricing

Zoho CRM offers flexible pricing plans to cater to businesses of all sizes, with options for both monthly and annual billing. Below are the details for the annual billing cycle:

• Free Edition: ₹0 per user per month
• Standard: ₹800 per user per month (billed annually)
• Professional: ₹1,400 per user per month (billed annually)
• Enterprise: ₹2,400 per user per month (billed annually). 

Note: Local taxes (VAT, GST, etc.) will be charged in addition to the prices mentioned.

5. Sell.do

Next on the list of real estate broker software is Sell.do, an amazing CRM software that revolutionises the sales management process for the real estate industry. It integrates cutting-edge technology and insights to enhance the performance and productivity of your sales teams.

This dedicated CRM software is meticulously crafted to navigate the complexities and challenges unique to the real estate sector, offering a seamless, data-driven approach to sales management.

Important features

• Comprehensive performance tracking: Monitor every stage of the customer journey, from initial lead capture to closing deals. Sell.do offers a panoramic view of your team’s activities, enabling managers to identify strengths, pinpoint areas for improvement and optimise strategies for better outcomes. 

• Streamlined sales operations: Sell.do is designed to simplify and streamline your real estate sales processes. From automating lead assignments to facilitating follow-ups, the platform ensures that your sales pipeline remains organised and efficient, enabling your team to focus on closing more deals.

• Enhanced collaboration: The platform offers a collaborative environment among sales teams, channel partners and other stakeholders. With tools to help improve communication and transparency, Sell.do assists in aligning goals and strategies across the board, ensuring everyone is working towards the same objectives.

• Analytics and reporting: Armed with comprehensive analytics and custom reporting features, Sell.do empower sales managers to make informed decisions. by generating TAT (Turn-around-time) reports, sales trends and customer engagement metrics to refine your sales approach and drive sustained growth.

Pricing

Sell.do provides a tiered pricing structure, focusing on the specific needs of the real estate sector, with details available upon request. It evaluates your requirements, prepares a pricing model and provides you with a pricing plan that best suits your needs and budget.

6. LeadSquared

LeadSquared’s Real Estate CRM offers an unparalleled inventory management solution that revolutionises how real estate brokers manage their listings and meet buyer preferences. With an automated inventory mapping system, agents gain real-time insights into available properties, ensuring they can match buyers with their ideal homes efficiently and accurately.

Important features

• Automated inventory mapping: Instantly view and manage your property inventory across various projects, tailored to buyer preferences. This automation ensures that your inventory is always up-to-date, eliminating the risk of double bookings or miscommunications.

• Seamless property management: Design an efficient property management workflow with customisable milestones, pre-set buyer scores and planned field agent meetings. This structured approach allows for a seamless transition from initial interest to site visits and, ultimately, to conversion.

• Dynamic site-visit planning: Facilitate efficient site visits with programmatic mapping based on buyer actions and preferences. LeadSquared enables you to schedule site visits and provide a personalised experience for each buyer, encouraging positive action and engagement.

• Real-time inventory updates: Stay ahead of your property listings with a system that auto-updates opportunity stages as buyers move through the sales funnel. This feature ensures that your team and potential buyers have access to the most current property information.

• Personalised buyer engagement: With LeadSquared, you can send personalised nudges to potential buyers, encouraging them to take the next step in their home-buying journey. Whether it’s scheduling a site visit or moving forward with a purchase, LeadSquared helps maintain momentum and interest.

Pricing

Leadsquared has a clear and simple pricing structure:

1. Lite: ₹1250 per user per month (billed annually)

2. Pro: ₹2500 per user per month (billed annually)

3. Super: ₹5000 per user per month (billed annually)

4. Ultimate: This is a customisable plan for enterprise-level organisations that want to scale and optimise according to their team size

7. Salesmate

Salesmate CRM is an all-in-one solution for real estate brokers looking to elevate their sales game. Trusted by over 5,000 teams globally, Salesmate is designed to cater specifically to brokers, developers and builders, making it your perfect partner in selling more properties and building lasting customer relationships.

Important features

• Lead management and outreach: Salesmate effortlessly captures and organises all your leads from various listing platforms into one central location. With auto-assignment and advanced automation, your team can start outreach within minutes, ensuring no opportunity is missed.

• Automated follow-ups: Put your follow-up process on auto-pilot with personalised communication across emails, texts, calls and campaigns. Salesmate’s automation tools help you convert more leads into loyal customers by keeping your interactions personalised and timely.

• Efficient communication: Engage more effectively with your buyers and sellers using Salesmate’s built-in calling and texting features. The platform enables seamless communication over calls, WhatsApp and SMS, ensuring you reach more prospects with the right message at the right time.

• Pipeline and activity tracking: Build and manage multiple sales pipelines easily. Salesmate’s customisable labels and drag-and-drop functionality make deal management straightforward, keeping important deal values and stages at your fingertips.

• Sales automation and workflows: Salesmate enables you to automate repetitive tasks, allowing your agents to focus on closing deals and providing excellent customer experience. 

• Actionable insights: With Salesmate, you can grow your real estate business based on decisions that are backed by concrete data. Utilise insights to coach your agents, improve team performance and refine your sales strategies with comprehensive reports, custom dashboards and goal tracking.

Pricing

Salesmate offers four different types of plans in their pricing structure:

1. Basic: $23 per user per month when billed annually ($276 annually) or $29 per user per month when billed monthly ($348)

2. Pro: $39 per user per month when billed annually ($468 annually) or $49 per user per month when billed monthly ($588)

3. Business: $63 per user per month when billed annually ($756 annually) or $79 per user per month when billed monthly ($948)

4. Enterprise: Custom pricing is available upon consultation 

Pro Tip: If you are not happy with your calling results and want to improve the way your sales team communicate with your prospects and customers. Read our 15 Best Real Estate Calling Scripts article and get improved results through your calling efforts.

8. Wise Agent

Wise Agent is an all-in-one real estate brokerage software that streamlines lead management, automates marketing and enhances team collaboration. It offers a user-friendly platform designed to help real estate professionals manage their contacts, automate marketing efforts and coordinate team activities efficiently. 

Important features

• Contact management: Maintain detailed records for each client, including communication history, important dates and personalised notes, ensuring a personalised approach to client interactions.
• Lead automation: Automatically capture leads from various sources and assign them to specific team members. Set up rules to initiate immediate follow-ups, enhancing lead conversion rates.
• Marketing tools: Create and manage drip email campaigns, newsletters and landing pages to engage prospects and maintain consistent communication.
• Transaction management: Utilise customisable checklists and document storage to oversee transactions from contract to close, ensuring compliance and organisation.
• Team collaboration: Share contacts, calendars and tasks among team members with customisable permissions, facilitating seamless collaboration.
• 24/7 customer support: Access round-the-clock support to address any issues or questions, ensuring uninterrupted workflow.

Pricing

Wise Agent offers straightforward pricing plans designed to accommodate the needs of individual agents and larger teams.

• Monthly plan: $49 per user per month
• Annual plan: $499 per user per year
• Enterprise Plan: Custom pricing for teams with 15 or more agents

Note: Wise Agent provides a 14-day free trial for new users. Additional features such as SMS texting, extra landing pages and enhanced lead credits are available as add-ons at varying costs.

9. Follow Up Boss

Follow Up Boss is a real estate CRM designed to streamline lead management and enhance team collaboration through automation and integration. It offers a user-friendly platform tailored for real estate professionals, focusing on automating lead distribution, simplifying communication and providing actionable insights.

Important features

• Lead management and distribution: Automatically capture leads from various sources and assign them to the appropriate team members based on predefined rules, ensuring timely follow-ups
• Integrated communication tools: Utilise built-in calling, texting and email functionalities to engage with clients directly from the platform, keeping all interactions centralised
• Smart lists and action plans: Create dynamic lists that update in real-time based on lead behaviour and set up automated action plans to nurture prospects through the sales funnel
• Team collaboration: Share notes, tasks and calendars among team members, facilitating seamless coordination and accountability
• Reporting and analytics: Access comprehensive reports on lead sources, agent performance and conversion rates to make informed business decisions
• Mobile accessibility: Manage leads, communicate with clients and monitor team activities on the go with the Follow Up Boss mobile app

Pricing

Follow Up Boss offers flexible pricing plans tailored to accommodate the needs of solo agents, growing teams and large brokerages. Each plan includes a 14-day free trial, no contracts and 7-day-a-week phone and email support.

• Grow plan: $58 per user per month, billed annually. The optional dialer is available at $33 per user per month
• Pro plan: $416 per month for up to 10 users, with additional users at $41 per month each, billed annually

Platform plan: $833 per month for up to 30 users, with additional users at $17 per month each, billed annually

Conclusion

Choosing the right real estate broker software is crucial for brokers aiming to grow their business. While each of the options listed in this blog has its own strengths and weaknesses, Telecrm is the only software that offers the best trade-off between functionality and cost, especially for real estate agencies operating primarily in the Indian market. Plus, its unique blend of features, affordability and customisation is just perfect for brokers looking to take their business to the next level. 

Leveraging Telecrm addresses your immediate business needs and paves the way for long-lasting success in this volatile business climate.

So, what makes Telecrm the perfect choice for your business needs? Let’s break it down:

• Trusted by industry leaders: Big players like Housing.com trust and use Telecrm, showing it’s strong and efficient for handling top-notch real estate business needs. This partnership proves Telecrm’s strength and capability to serve the industry best.

• Customise according to your business needs: Over the years, working with leading real estate businesses has helped us shape Telecrm into a highly adaptable platform. Regardless of the size of your business, our software can meet all your specific needs, making it a versatile choice for any real estate operation.

• Unmatched tracking with the mobile app: What truly sets Telecrm apart is its superior tracking capabilities combined with a best-in-class mobile app. We’ve got you covered, whether you’re tracking leads, managing your team or needing access on the go. Yes, our mobile app doesn’t compromise on functionality, plus, it comes with an easy-to-use interface. It’s a perfect CRM for real estate agents

As you see, Telecrm is a versatile solution designed to help Indian real estate businesses thrive. With its unmatched support and powerful features, you can give companies in the big leagues a good run for their money in no time.