By combining CRM with WhatsApp marketing automation
We sell Telecrm through webinars
Here are our numbers for June 24
That’s a 5% closure rate
For CRM: A complex, high-ticket product. Most people don’t even get 5% webinar turn-ups…
All that with
- 0 human intervention before the webinar
- Avg 1-2 sales calls after webinar
Here’s the step-by-step breakdown
The core essentials of a webinar funnel
- Lead magnet: to capture leads
- Pre-webinar emails: to drum up interest
- Webinar day alert: so that people show up
- Post webinar emails/calls: to push them to buy
There’s one problem with the entire flow
Emails!
Emails:
- <5% of people see the email
- Leads to poor sales numbers despite repeated bombarding
Instead, you should
- Capture leads and manage automation through CRM
- Send alerts through WhatsApp
Journey of a lead
- Gets auto-captured in CRM
- Receives a confirmation 👇
- Gets WhatsApp alert to book webinar
- Gets reminder to attend webinar
- Status gets auto-updated in CRM
- Starts receiving post webinar msgs on WhatsApp
- 1-2 sales calls and the deal is closed!
The best part is –
Up until the last step everything is automated!
Want to move to WhatsApp-based webinar funnel?
- Automate 90% of your process
- Get unprecedented conversions
- Without making many changes